#670 | What does it mean to be truly authentic today?
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There’s really no good working definition for authenticity. It’s one of those slippery words that can mean just about anything, and as a result, often ends up meaning nothing at all. Rampant overuse (and egregious misuse) has rendered it all but meaningless, and yet we can’t quite seem to quit it. Add a liberal use by politicians, media and brands and what was once a word of great significance has now lost all authenticity. As our next
#670 | What does it mean to be truly authentic today?
#670 | What does it mean to be truly…
#670 | What does it mean to be truly authentic today?
There’s really no good working definition for authenticity. It’s one of those slippery words that can mean just about anything, and as a result, often ends up meaning nothing at all. Rampant overuse (and egregious misuse) has rendered it all but meaningless, and yet we can’t quite seem to quit it. Add a liberal use by politicians, media and brands and what was once a word of great significance has now lost all authenticity. As our next